Privacy Policy
Last updated: January 15, 2026
Obsolescencerty S.A.P.I. de C.V. (hereinafter, "Obsolescencerty"), with registered address at Av. Paseo de la Reforma 505, Floor 33, Col. Cuauhtémoc, C.P. 06500, Mexico City, Mexico, is responsible for the processing of your personal data in accordance with the Mexican Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP) and its Regulations.
1. Personal data we collect
Through our contact form and site navigation, we may collect the following personal data: • Full name • Email address • Content of the message sent • IP address and browsing data • Cookie and consent preferences We do not collect sensitive personal data such as financial data, biometric data, or health information.
2. Purposes of data processing
Your personal data will be used for the following primary purposes: • Responding to your inquiries and information requests • Providing information about real estate crowdlending • Managing communication between you and our team Secondary purposes: • Statistical analysis of website usage (through analytics cookies, with prior consent) • Content and advertising personalization (with prior explicit consent) • Continuous improvement of our services and platform
3. Legal basis for processing
The processing of your data is based on: • Express consent: granted when submitting the contact form or accepting optional cookies. • Legitimate interest: for the proper technical functioning of the site and platform security. • Legal obligation: when required by competent authorities under current Mexican legislation.
4. Data transfers
Obsolescencerty may share your personal data with: • Technology service providers (hosting, web analytics) located abroad, under contractual clauses ensuring an equivalent level of protection. • Competent authorities, when legally required. We do not sell or trade your personal data to third parties.
5. ARCO Rights
You have the right to Access, Rectify, Cancel, or Oppose the processing of your personal data (ARCO rights). To exercise any of these rights, send your request to: • Email: privacidad@obsolescencerty.com • Postal address: Av. Paseo de la Reforma 505, Floor 33, Col. Cuauhtémoc, C.P. 06500, CDMX Your request will be addressed within no more than 20 business days. We may request additional documentation to verify your identity.
6. Retention period
We retain your personal data for the time strictly necessary to fulfill the described purposes, or for the period required by applicable legislation. Contact form data is retained for a maximum of 24 months after the last interaction.
7. Security measures
We implement administrative, technical, and physical security measures to protect your personal data against damage, loss, alteration, destruction, or unauthorized use, access, or processing, including data encryption in transit (TLS/SSL), access controls, and periodic vulnerability monitoring.
8. Use of cookies and tracking technologies
Our site uses cookies and similar technologies. For detailed information, please refer to our Cookie Policy. We implement Google Consent Mode v2 to respect your consent preferences before activating any non-essential cookies.
9. Changes to the privacy policy
We reserve the right to modify this Privacy Policy at any time. Any changes will be published on this page with the last updated date. We recommend reviewing it periodically.
10. Contact
If you have questions or comments about this Privacy Policy, you can contact us at: • Email: privacidad@obsolescencerty.com • Phone: +52 (55) 4170-8923 • Address: Av. Paseo de la Reforma 505, Floor 33, Col. Cuauhtémoc, C.P. 06500, Mexico City, Mexico