Cookie Policy

Cookies are small text files stored on your device when you visit a website. They allow the site to remember your actions and preferences over a period of time, so you don't have to reconfigure them each time you visit or navigate through different pages.

Our site uses the following cookie categories: **Essential cookies (always active)** Required for basic site functionality. These include session cookies, language preferences, and consent status. They do not require your prior consent. **Analytics cookies** Allow us to collect anonymous data about how visitors interact with the site (pages visited, visit duration, traffic source). We use Google Analytics 4 for this purpose. They are only activated with your consent. **Advertising cookies** Enable the display of relevant ads and measurement of advertising campaign effectiveness. We use Google Ads (ID: AW-18064110603) for this purpose. They are only activated with your consent. **Personalization cookies** Remember your preferences and adapt site content according to your interests. They are only activated with your consent.

We implement Google Consent Mode v2 to respect your consent preferences. This system works as follows: • By default, all non-essential cookies are denied until you grant your consent. • Google scripts (Analytics, Ads) respect the consent state and do not collect personal data until you authorize it. • Your choice is saved in your browser (localStorage) and is automatically applied on future visits. • If you clear your browser data, the consent banner will reappear. Consent categories include: ad_storage, ad_user_data, ad_personalization, analytics_storage, functionality_storage, personalization_storage, and security_storage.

You can modify your cookie preferences at any time: • Through the cookie banner that appears on your first visit • Via the "Manage preferences" option in the banner • By clearing your browser data to reset your preferences You can also configure your browser to block or delete cookies, although this may affect site functionality.

Essential cookies are deleted when you close the browser or have a maximum duration of 12 months. Analytics and advertising cookies have a maximum duration of 13 months from creation, in accordance with European and Mexican data protection guidelines. Your consent preference is stored in localStorage with no expiration date, but can be manually deleted.

If you have questions about our Cookie Policy, contact: • Email: privacidad@obsolescencerty.com • Phone: +52 (55) 4170-8923 • Address: Av. Paseo de la Reforma 505, Floor 33, Col. Cuauhtémoc, C.P. 06500, Mexico City, Mexico